Freelance legal copywriter and consultant

Adelaide, South Australia

 

Digital solutions for legal transformation

 

Looking for someone with legal know-how

to write, train and consult?

C’est moi (that’s me). 

Kate Crocker smiling with red hair and a green jacket. Freenlance legal copywriter and consultant

Hey there, I’m Kate Crocker.

I’m a legal content specialist and former lawyer, helping corporate teams and forward-thinking law firms bring clever solutions to life.

I use legal design, dark pattern detection, SEO and AI-powered strategies to create ethical, user-friendly digital experiences.

Let’s turn compliance  hurdles into growth opportunities.

 

Icon orange circle with white briefcase and magnifying glass dark patterns consultant

Dark patterns detecting

Boost user trust, compliance and brand integrity

Icon round circle with white file and pen nib graphic

SEO legal copywriting

Improve online visability, leads and content authority

Icon orange circle with white head and shoulders thinking

Legal design thinking

Simplify legal processes and transform service delivery

Icon orange circle with white cloud and orange star graphic AI strategist

AI solution-seeking

Streamline processes, automate tasks and build workflows

Let’s rewrite the legal playbook

As a legal copywriter and consultant, I’m here to help you create your own legal playbook for the digital age.

How? With a toolkit of cool stuff, including:

  • creating SEO website content that’s useful, engaging and easy to read
  • exploring legally designed, client-centred solutions
  • consulting in dark patterns and the marketing advantages of ethical design
  • setting up generative AI workflows for your business.

And training your staff? Yep, that too.

My legal background helps me understand the specific digital challenges legal teams face and it’s the key to developing an effective partnership between your business and mine.

Overhead view of three juggling balls. Kate Crocker freelance copywriter and consultant

Juggling the demands of your work just got a whole lot easier.

Testimonials 

Kate’s presentation was illuminating!

Wow mind blown. While I understood UX and ensuring there’s no sneakiness on the sites I create I had not heard about DARK PATTERNS. Kate’s presentation was illuminating! Super well explained with great examples, it highlighted how to spot a dark pattern, talk to the legislation, accessibility, usability and even dug into conversion tactics. I feel better informed and ahead of the game! Thank you Kate

Kate Toon

Founder, The Clever Copywriting School, The Recipe for SEO Success

Working with Kate has been an easy and enjoyable process …

I recently engaged Kate Crocker to write the legal content on our new website with a brief that it be engaging and educational. I chose Kate because I found her work on other sites to be clearly expressed and very user friendly. Working with Kate has been an easy and enjoyable process and I found that she listened and delivered the type of content we were after.  When I was asked by my web developer to provide the content for our new site, I quickly became overwhelmed.  Engaging Kate meant that I was able to concentrate on working in my business while Kate worked on my business. I would not hesitate to recommend Kate.

Amy Fisher

Principal, Succession Legal

… a great asset to any brand invested in ethical marketing.

Kate’s unique combination of marketing, communication, AI, and legal skills make her a great asset to any brand invested in ethical marketing.

Her workshop on dark patterns was an eye-opener, sharing how upcoming legislation changes will impact B2B and services websites as well as e-commerce sites.

Kate is always one step ahead of the trends, so I highly recommend following her on LinkedIn for her insights and upcoming workshops.

Diana Ioppolo

Founder, Ignite Content

… extremely well organised with excellent attention to detail.

We recently engaged Kate Crocker to write the legal content for our new website. We chose Kate because of her experience creating plain language, reader friendly content on complex topics.  We found Kate to be extremely organised with excellent attention to detail.  Kate is a professional copywriter who is committed to working collaboratively to create meaningful web content for your target audience.

Sharon Kerlin

Community Development Project Worker, Barwon Community Legal Service

… a clear communicator and very easy to work with.

If you need an expert legal copywriter or legal design writer, you can’t go past Kate Crocker.

Kate is extremely knowledgeable, a clear communicator and very easy to work with. She’s the ultimate professional and provides a high-quality service. Making the process easy and meeting her client’s needs are always her top priority.

In particular, her knowledge of deceptive websites and dark patterns is second to none. She can explain complex concepts clearly and is absolutely dedicated to ensuring that websites are ethical in their design and function.

If you want to make sure your website ticks all the legal boxes and are looking for someone who is great to work with, I highly recommend you get in touch with Kate.

Nerissa Bentley

Founder, The Melbourne Health Writer

Kate Crocker is a superstar copywriter.

Kate Crocker is a superstar copywriter.   Working with her is a dream.  She has a unique ability to turn what I want to say in words that sound more like me than when I say them myself!   She is a must have for any lawyer wanting to publish in a way that makes people stay awake – not fall asleep!

Jodie Bradbrook

Principal, Bradbrook Lawyers

… a must-hire for anyone looking to prioritize ethical digital design…

Kate’s most recent presentation on “Dark Patterns” is nothing short of revelatory.

We have all been exposed to these practices over the years – it highlights how immune we’ve become to the tricks, to the point where we don’t even recognize them as dodgy anymore.

Kate points out the dangers and illustrates with numerous real-world examples. The most alarming revelation is how many of the larger companies we trust actively engage in deception and borderline fraud.

I have consulted Kate on numerous occasions and found her to be knowledgeable and helpful. Most importantly, she has the ability to explain complex legalities and regulations in a way that’s easy to understand.

Kate is a must-hire for anyone looking to prioritize ethical digital design, UX, and digital ethics and compliance.

Kate will ensure you stay compliant and help you avoid any legal or ethical pitfalls for yourself or your clients.

Gary Cooper

Founder, Word Surgery

Today’s the day to get the ball rolling